markets 
financial services
logistics
and transport
fixed line
telecoms
mobile
telecoms
retail
human
resources
retail
The retail sector is facing its most challenging period in many decades, margins are at their lowest and consumers are more demanding. Achieving growth and sustaining market share is essential for both the retailer and their dependent supplier networks.
To be competitive and keep customers loyal, retailers must micromanage stock flow (forecast and replenishment at the store level) to ensure the products on the shelves match regional demand and are available with a price and service level to keep the customers satisfied.
Point of Sale (POS) and loyalty card technology has given access to a detailed data source containing everything a retail organization needs to uncover trends, predict demands, keep customer satisfaction levels high, maintain profitability, manage suppliers and reduce wastage.
Understanding such a vast amount of data is now the real challenge. Information Inventor can make sense of masses of complex data, fast. With our "1-click" approach, customer behviours and characteristics are revealed as easy to understand, actionable insight.
"Understanding and predicting change
in the retail sector is a significant challenge. Consumers have broader
experience and expectations which
have been
increased by new events, horizons and lifestyle changes. This all
points to a continuing fragmentation of much of consumer demand,
but overlain by certain common themes. For retailers identifying
these themes early will be critically important and reacting quickly
vital for success."
Institiute
for Retail Studies, competitive analysis of the UK retail sector
Business Case Snapshot
Company Profile "before Information Inventor"
sector: retail
accounts: 1,000,000 approximately
annual churn value: £25,000,000
with Information Inventor for Churn Prediction
project duration: 1 month
overall classification accuracy: 99.7%
Information Inventor percentage of churn value captured: £24,000,000
Efficacy can be proven in a production environment, by targeting the insight delivered from Information Inventor toward a control group of customers, then measuring business performance across this group, versus the business at large. If you'd like to know more about our products and services, please follow the our solutions contact form or follow this link. We look forward to hearing from you.
markets
According to a recent research report from IDC, (www.idc.com), a detailed comprehensive analysis of customer data can generate an average 5 year return on investment of up to 430% compared to a 55% pure customer strategy.